Dear West Ham fans, I UNDERSTAND it is hard to feel positive when our league position throughout the entire season has not given you many reasons to be cheerful.
Just reaching the semi-finals of the Carling Cup and the quarter-finals of the FA Cup isn't good enough.
We know you, our loyal supporters, are not happy. We know that you'll be asking, quite rightly, questions of this Board.
You want an explanation as to what has gone wrong this season and you'll be demanding for us, whatever happens over the next two games, to articulate to you what's going to happen next season.
Firstly, let me say that we all know the state of the finances at West Ham United.
This was well documented when David Sullivan and David Gold bought the club and, despite buying more shares and investing more money into the club and being able to reduce the debts by more than £25million in our first 12 months, frankly, there is still a lot to do.
The truth is that relegation, if it does happen this season, will have massive financial consequences for the club.
That may appear very bleak from the outside but let me assure you we are ready and prepared to deal with that scenario should it happen and we will ensure the long-term viability of West Ham.
We have the board and the staff with the skills to protect the club's future.
We have a track record of dealing with difficult scenarios and of being able to bounce straight back from them. Whatever happens over the next two games, rest assured your club is not in a perilous position. We are lucky we can rely on the financial support of David Sullivan and David Gold.
They will personally fund the club going forward, they will put in the funds - whatever is required - to ensure we stay strong both on and off the pitch.
Their support means there will be no panic selling of the club's best players and that we rebuild the team bottom up to ensure none of us have to endure this frustration in the future.
I am aware that the discussion about the finances of West Ham has raised questions about how it may impact on our move to the Olympic Stadium in 2014.
I felt it was important to reiterate our absolute commitment, financial or otherwise, to the stadium move and the legacy we have pledged to deliver along with our partners to the East End of London.
Whatever division we are in, David Sullivan and David Gold have guaranteed the club will meet all its financial commitments.
When I came to West Ham three things struck me about the club.
Firstly, the amazing level of support which we should all feel very privileged to enjoy and be part of.
Secondly, the fantastic Academy. It is no understatement to say it is truly world class.
And, thirdly, the club's spirit. By spirit I mean its history, its purpose, its way of doing things, what it stands for. The truth is West Ham is not just a football club, it's an institution.
We must respect that spirit and we must get back to it.
From the top down we want to work with people across all aspects of the club that get the importance of the West Ham way. But the truth is we have made mistakes this season and the remedies are already being acted on.
Take it from me, we will do everything in our power to earn West Ham a gold-medal future in the Premier League.
Not only that, but by playing the stylish game for which we became renowned, in the spirited way supporters have the right to expect.
We have a great future in the Olympic Stadium, we intend to arrive there in 2014 playing in the top half of the Premier League, playing the type of football we are known for, playing it in the spirit West Ham invented.
The foundations of the club are East London through and through. The great players produced here have been the envy of every club in the land. How many of them can boast of two living knights - Sir Trevor Brooking and Sir Geoff Hurst - who apprenticed here as lads.
More than any club I know, West Ham are an intrinsic part of the local way of life. We respect that spirit and will not take advantage of it.
We want to work with people across the whole spectrum of the club so long as they understand the importance of the West Ham way.
I am not going to feed you some rubbish that to go forward you have to go back. I like to travel in only one direction - and back isn't it.
So I must hope that the past is the focus of our future over the next two games and beyond. Tomorrow a squad made up of 21 full internationals, 10 under-21 internationals and the player of the year will travel to Wigan.
It's a well-known fact that Eastenders don't run from a fight and I hope the players show that very same spirit over the next two games.
By god I know they have it, I just hope they use it.
West Ham is like a family and, like all good families, we have to stick together. The support at the last game showed just how passionate you feel about your club.
We hope we can show you we mean business and we feel just as passionate about the club as you do.
Stick with us and we won't let you down again.
KARREN BRADY
www.thesun.co.uk/sol/homepage/sport/football/3579967/Karren-Brady-Well-fund-a-way-out-of-this-mess.html