Post Attack: Bernie Ecclestone's Watch Ad

Nor any offer of a reward for information leading to conviction...

And making lemonade out of lemons...


MIRROR

F1 boss Bernie Ecclestone's bruises feature in watch ad



Swiss watchmaker Hublot's ad shows Formula One boss Bernie Ecclestone sporting a black eye. Ecclestone was recently mugged in London where four men punched and kicked him to the ground and took his jewelry.

The battered face of Formula One boss Bernie Ecclestone features in a new advertisement for a Swiss watchmaker.
Ecclestone was mugged by four attackers and robbed of his watch and jewelry worth 200,000 pounds ($315,000) in London last month.

The design released Tuesday shows a photograph of Ecclestone with a black eye and scratched face — provided by the F1 chief himself from a mobile phone — being used in ads for the Hublot brand.

"He said, 'please use it to make an advertising campaign because I want to show that I'm courageous,'" Jean-Claude Biver, the watchmaker's chief executive, told The Associated Press. "I thought, wow, this guy has some guts."

The tag line quotes Ecclestone as saying: "See what people will do for a Hublot."

The ad also says the Geneva-based firm "condemns all forms of violence and racism."

Biver said that his friend Ecclestone showed "a kind of British humor" and defiance by supplying the picture for free and suggesting the ad campaign.

"It is also a protestation against violence that we are all afraid of today," Biver said in a telephone interview. "Some years ago we thought this would only happen in Brazil or the Latin countries. Now suddenly it comes to London, to Paris, everywhere."

Biver said the advertisements will run for three days this week, featuring mainly in the Financial Times newspaper.

Hublot is the official watch supplier of F1.


www.usatoday.com/sports/motor/formula1/2010-12-08-ecclestone-watch-ad_N.htm

When the official site is mentioned, one wonders actually what goes on the official site. Or is it consulted out, ie what they decide he decides who decides should be publicised is what is official.

There have been things on the official site that are non events, didnt happen.

I dont think we can hold the official site to any standards, since they never publish a comprehensive description of what
and how it is put together and what information is relayed, i.e a precis of what news is covered, isnt covered.

Can we hold them to a level of "accuracy and breadth of news?

Corporations introduced there own official news to media, businesses, Only the news that wont be seen to damage their
position in the market place. Which means no errors , mistakes, ambiguities, and lots of pretense. To keep as much secret as possible. By ay chance have we fallen under that umbrella. I use the word we careleesly, as the fans are not considered part of the corporation. Should be they.

I'm starting to warm to him.

I liken the Official website to NOTW - Lots of half truths, stories that should be commented on are not and we get crap no one wants to know about, appearing. Did the Paladini gome invasion get mentioned? Did it not! It would be nice to know how Mrs Paladini is recovering, if any suspects have yet been collared. and Ditto for Bernie.

I have NO COMMENT...